YouTube Advertising 5 Reasons To Use


What is the best cost-effective way to advertise a business? Research shows that all top successful businesses use some form of advertising. So, with that being said, what is the best form of advertising, that is effective and won’t break the bank? Should you send out flyers and postcards? Create some magazine ads? Pay for online advertising? To use social media? Get in the coupon game? Or what?

You Tube Advertising 5 Reasons To Use

Here’s the deal, you have to decide if you are trying to create long term loyal customers for your business? Or are you more short term, and just trying to survive day by day? Some of you might be saying yes to both of those questions. Your goal should be staying in business long term. So, let us talk about the best ways to create long term loyal customers who want to have repeated business with you, and tell all their friends about your business.

First of all, in order for people to be loyal customers, they have to know and like you. That makes sense. Back in the old days, this was a little bit more challenging – but not today. With all the advances of technology and the internet, we have the ability to reach out across the world, if you want to. And the fastest way today for businesses to build relationships with new customers is by using video through YouTube. Let me give you 5 top reasons why youtube advertising and video work so well for business today.

1. Everybody uses the internet. And the rise of people watching video online continues to grow every year. People have been using a lot of their time browsing and sharing videos through various social media accounts, and YouTube. You don’t believe this? Well, have you ever tried searching for a video on YouTube, then finding it. Then after watching the video that you have searched for, managed to glance at the related videos to the right? Because of the related videos, you have just used up your entire afternoon on YouTube. And also, proving my point.

2. As mentioned in number 1, videos are easy to post and share with others, which helps spread the message, and they can go viral. Compared to other advertising mediums like postcards – when was the last time you have heard about a postcard advertising going viral? Or any other form traditional advertising for that matter. Because video sharing is easily done, your video can be viewed by hundreds, if not thousands of people in just a matter of minutes. And the beauty of it all, is that you hardly had to lift a finger. Sweet, isn’t it?

3. It is very cost-effective. Make it once, post it, and your video keeps working for you 24/7. People can’t toss it out like a piece of junk mail. Also, you just have to make a video every now and then. You don’t necessarily have to create or do an upload on a regular basis. This gives you more time to focus on your company or product.

4. The search engines love video, which helps your search engine rankings – which adds to your internet real estate. Think of it like billboards or mini-commercials on the internet highway, advertising your business. In today’s internet age, online users tend to make search engine rankings a basis for a company’s reputation. Also, a first page search engine ranking will clearly help in making people aware that you and your company exists.

5. By sharing good and valuable content, you can be seen as an expert in your industry. And this will really help boost your company’s credibility. Also, this can help you reach your targeted customers much more efficiently. Reputation really is hard to come by. And with a video that can show that you know what you are talking about, can really help build trust with your target market. After all, you are looking for long term, and loyal customers.

Remember, you are in the business of building relationships first. Selling your products and services is a by-product. And since most customers don’t buy the first time they see something, it takes on average about 5 to 7 exposures before you actually win the sale. So, the secret sauce is “be consistent”.

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About Arun Wilson

Arun Wilson has written 859 post in this blog.

This Post By Arun Wilson. Arun Wilson is tech and gadget freak. Apart from his busy life he love to post news articles related to tech, internet security and latest gadgets. Follow him on twitter and Facebook.

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